• Low-budget Marketing for Rookies

Low-budget Marketing for Rookies

65,00 MAD

For most small businesses, marketing is viewed as a secret dark art accesible only to those with buckets of cash or asses of creativity. As a conseq.. Lire la suite



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For most small businesses, marketing is viewed as a secret dark art accesible only to those with buckets of cash or asses of creativity. As a consequence it’s the first thing to be neglected in a bomm and the first thing to cut in a downturn. Too many buisiness owners look at marketing as an unnecessary expense rather than as whatit reallyis  - an essential investment.

In Low-Budget Marketing for Rookies will learn :

*The psychology behind buying decisions, and how to tap into those powerful forces to increase sales success.

*How to indentify your key customers, how to lookafter them, and how to find more people like them for future marketing success

*How to write owerful sales copy

*How to avoid the DIY marketing disasters that can scream ‘amateur’ at 100 paces

Low-Budget Marketing for Rookies is a simple and practical guide to marketing on a shoestring. Whether you have some experience already or are an outright beginner, tis book will explain the basics and warn you of th pitfalls. You don’t need bottomless pockets or a university education to be successful marketer. What you do need is some straightforward and easy-to-apply guidelines, a dash common sense – and this book !

 

ISBN :
9780462099576
Editeur :
Marshall Cavendish
Date de parution :
2009
Numéro d'édition :
1
Couverture :
Broché
Nb. de pages :
176
Hauteur :
23.40 cm
Largeur :
15.50 cm
Epaisseur :
1.30 cm
Poids :
0.294 kg

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