The Personal MBA
10th Anniversary edition * Completely revised and updated * over 800,000 copies sold ARE YOU TEMPTED TO GO TO BUSINESS SCHOOL? SAVE YOUR MONEY AND REA.. Lire la suite
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10th Anniversary edition * Completely revised and updated * over 800,000 copies sold
ARE YOU TEMPTED TO GO TO BUSINESS SCHOOL? SAVE YOUR MONEY AND READ THE PERSONAL MBA INSTEAD.
This bestselling business classic gives you everything you need to transform your business and your career.
An
MBA at a top business school is an enormous investment in time and
cash. And if you don't want to work for a consulting firm or an
investment bank, the chances are it simply isn't worth it.
The Personal MBA
gives you simple mental models for every subject that's key to
commercial success. From the basics of products and marketing to the
nuances of teamwork and systems, this book distils everything you need
to know to take on the MBA graduates and win.
'File this book under: NO EXCUSES' Seth Godin
'No
matter what they tell you, an MBA is not essential. If you combine
reading this book with actually trying stuff, you'll be far ahead in the
business game' Kevin Kelly, founder of Wired